Have You Made Any Packaging Resolutions?

Well, it’s been a month since the new year started. How are your New Year’s Resolutions coming along? Still hitting the gym? Still swearing off sugar? Have you been reading that book per week like you said you would?

No, probably not! Statistics show that only 8 percent of people are successful in keeping their resolutions, and a full third have already abandoned their resolutions by the end of January.

I think it might be a good time to make some new resolutions. Specifically, resolutions about something that a lot of companies don’t often think about. Obviously, we’re talking about making packaging resolutions. This is a packaging company, after all.

When was the last time your company thought about how to improve your packaging? What resolutions could you make to give your customers a better experience? Consider ways you can reduce packaging costs, damages, inventory, and infrastructure.

Some of the biggest reasons people quit their New Years Resolutions are either because they weren’t really committed to them in the first place, or that they believe that change is easy and set unnecessarily large goals.

There are ways to overcome these obstacles. When Staples started using Packsize On Demand Packaging^®, it was because the company decided to address their number one customer complaint—oversized packaging—and then solve it. Quick searches online show that there’s obviously a lot of people out there who are frustrated with the wasteful boxes fulfillment companies are sending them, and the resulting damages that often come with those boxes. But not that many companies seem to be looking for solutions for this problem. By striving to make some real changes in their supply chain, and with some real initiative, Staples genuinely improved their packaging.

So what are you doing right now to improve your packaging? What are you going to do this year?

Obviously, I’d love for you to fill out the form at the bottom of this page and learn more about how Packsize On Demand Packaging^® can help your company. But the purpose of this blog post is to get you thinking about possible packaging resolutions you can make that are specific to your company.

Here are some ideas to get you started:

• Reduce packaging costs by __%
• Reduce void fillers by __%
• Reduce packaging damages by __%
• Simplify your packaging infrastructure
• Optimize warehouse space by reducing packaging inventory
• Increase your packaging’s sustainability
• Reduce your shipping costs by __%

Specific, metric-driven goals are most likely to be accomplished. I’d encourage you to think about your entire packaging and shipping operation, and figure out something that your company can accomplish this year.